Sushmita Sen sister-in-law Forced to Sell Clothes Online Amid Financial Struggles

Indian television actress Charu Asopa, sister-in-law of Bollywood icon Sushmita Sen, has revealed her difficult transition from screen to online sales due to mounting financial pressures. The 34-year-old star, best known for shows like Meri Durga, recently relocated from Mumbai to her parents’ home in Bhiwadi, Rajasthan after struggling to afford the city’s soaring living costs.

Breaking Down the Financial Crisis

Asopa disclosed that maintaining a Mumbai lifestyle required ₹1-1.5 lakh monthly – an unsustainable burden after acting opportunities dwindled. “Between rent, staff salaries, and my daughter Ziana’s care, I was drowning in expenses,” she told Indian media. The final push came when balancing shootings with single motherhood became impossible without familial support.

Entrepreneurial Pivot

Now running an e-commerce clothing venture from her hometown, Asopa handles everything from inventory to customer service personally. Viral videos show the former star:

• Demonstrating ethnic wear collections
• Packing orders herself
• Engaging directly with customers

While some fans expressed shock seeing an industry insider turn retailer, most have flooded social media with support. “There’s no shame in rebuilding,” commented one follower on her Instagram posts.

Family Dynamics

The actress confirmed maintaining cordial relations with ex-husband Rajeev Sen (Sushmita’s brother), who visits their daughter regularly. Her decision prioritizes Ziana’s stability over industry prestige – a choice that’s resonating with many working mothers across India.

This stark revelation highlights the financial instability many TV actors face between projects, despite family connections to A-list celebrities. Asopa’s story mirrors the struggles of mid-tier performers in India’s entertainment industry, where steady work is never guaranteed.