Nida Yasir Faces Backlash for “Inappropriate” Attire During Tribute to Late Actor Omar Shah

Popular Pakistani morning show host Nida Yasir has come under severe criticism on social media for what viewers are calling an “insensitive and celebratory” outfit choice while expressing condolences for the recent passing of child actor Omar Shah.

The incident occurred during a special segment of her long-running show Good Morning Pakistan, where Yasir addressed the tragic loss of the young actor, who died just a day earlier. While expressing her grief, calling Omar Shah a “talented child,” and stating that his sudden death was “unbelievable,” viewers were quick to note that her attire and overall presentation seemed mismatched with the somber occasion.

Social media users did not hold back in their reactions:

• “She came dressed in what looks like wedding attire. If she truly wanted to offer condolences, she should have worn something simple.”
• “She claims to be sad, but her glamorous outfit and styling tell a different story.”
• “This lady is mature and experienced—yet it seems she’s more concerned about her show’s ratings than showing real respect.”
• “Her entire presentation shows how genuine her sorrow is for that little angel.”

Many also questioned why no representatives from the private channel attended Omar Shah’s funeral, raising further doubts about the sincerity of the on-air tribute.

The controversy has once again ignited debate about how sensitive topics are handled on Pakistani television and whether the race for ratings often overshadows basic humanity and empathy.

Nida Yasir has been hosting Good Morning Pakistan for 17 years and is one of the country’s most recognized morning show hosts. This is not the first time she has been criticized for her on-air conduct during serious or tragic events.